Commercial support from someone who has run a business.

As CEO and Co-Founder of Translation Royale and WeGotGame, I built an international marketing and localization business across two brands. I owned strategy, pricing, financials, hiring and day-to-day management, and led the trade sale to a competitor.

That business grew from zero to seven-figure revenue over eight years, with a core team of 15 and a global specialist network. It made the relationship between what you promise, what you charge and what your team can deliver very practical.

These are former businesses. I no longer own Translation Royale or Content Spa.

At Hotcopy, I was Co-Founder and CMO alongside a technical co-founder. We turned agency work into a content platform, then rebuilt the offer as an AI content SaaS for Asian markets.

I owned positioning, product strategy, brand, localization architecture, UI/UX and the commercial operation. The platform reached more than 10,000 trial users across 10 APAC markets before the sale of its codebase and customer base.

Product building remains part of my work. I designed and shipped Deckmetric, a pitch intelligence product built around the way investors assess a commercial story.

As interim General Manager and CMO of The Coinomist and GNcrypto in the WhiteBIT ecosystem, I led a 30-person media turnaround. The brief included operating leadership, the team, positioning, publishing infrastructure and the first monetization model.

The business relaunched within four months, with a new identity, platform and editorial system. Output increased 300% while costs fell. I directed the designers and developers, rebuilt delivery standards and prepared the commercial direction for handover.

My earlier career includes SAP, Betsson, Telefónica / o2, HL komm, makai, XMG, Pharetis and sports organizations. That work covered corporate marketing, loyalty, market entry, partnerships and brand campaigns.

I start with the commercial reality: who buys, why they choose the business, what they can buy next and what the organization can sustain. The answer can be a new offer, different pricing, a sharper customer focus or a new source of revenue.

I can enter through a focused review, lead a defined build or take a fractional or interim CMO, CEO or General Manager remit. I agree decision rights and success measures, direct the team and specialists and prepare a documented handover.

I work in English and German and am also open to the right permanent CMO, CEO or General Manager role.

I coached basketball for a decade. Setting a standard, earning trust and helping people deliver together still shape how I lead.

I also founded Contour, an independent publication on business, culture and the connections between them. Writing is where I examine the wider forces behind the decisions operators make.